Jodie - AI Answering Service
Matt Horner

Matt Horner

Co-Founder

Matt Horner is a co-founder of Hey Jodie, where he leads the AI and engineering behind the product. That runs from the conversational AI that lets Jodie hold a natural phone call to the systems that put every captured job detail on your phone seconds after the caller hangs up. His focus is taking the kind of AI that normally sits inside big technology companies and making it genuinely useful for everyday businesses.

He has spent his career building software and technology companies. He is the founder of a SaaS group whose platforms handle bookings, scheduling, invoicing, and payments for businesses around the world, and earlier held senior technology roles, including leading technology and ecommerce for a B2B retailer. He started out as a Microsoft-certified engineer and has been shipping production software ever since.

A career spent building the tools businesses rely on every day is what drew him to Hey Jodie. He writes about AI, call handling, and the practical side of running a busy operation without losing the work that pays for it.

Guides by Matt Horner

Comparison7 min read

Best Answering Service for Law Firms in Ireland (2026)

An honest guide to choosing the best answering service for an Irish law firm, with real euro costs, how to handle client intake and practice-management integration, and how to weigh AI against a human service.

An estate agent at their desk taking a buyer enquiry on the phone and jotting down notes
Comparison7 min read

Estate agent call handling: answering service vs voicemail vs receptionist

Voicemail, an in-house receptionist, a traditional answering service, or an AI receptionist. An even-handed look at how each option handles an estate agency phone, what it costs, and what it misses.

An estate agent going through a property valuation with homeowners at their kitchen table
Operations9 min read

How to get more instructions: a practical playbook for estate agents

A complete playbook for winning more instructions: get found locally, win more valuations, convert valuations into instructions, and stop leaking enquiries to the agency down the road.

A plumber arriving at a terraced house in Ireland with a tool bag for an evening emergency callout
Operations4 min read

How plumbers can handle after-hours and emergency calls in Ireland

Burst pipes never check the clock. Here is a practical way to cover nights and weekends, triage the real emergencies, and stop good jobs slipping away after hours without wrecking yourself.

Comparison7 min read

Best AI Receptionist Ireland (2026): an honest buyer guide

A plain, Irish take on choosing the best AI receptionist in 2026, with real monthly prices in euro, what to look for, and when one is genuinely worth it.

A plumber greeting a friendly homeowner at their front door, toolbag in hand
Operations7 min read

How to get more plumbing jobs: a practical marketing playbook

A no-nonsense playbook for winning more plumbing work in Ireland: get found on Google, build reviews, earn referrals, use lead sites wisely, mine repeat customers, and answer fast.

An Irish plumber working under a kitchen sink while a phone rings unanswered on the floor beside the toolbag
Cost5 min read

The real cost of a missed call for an Irish plumbing business

Few plumbers ever add up what a ringing phone with nobody on it actually costs them. Here is the simple maths in euro, and the cheapest ways to fix it.