Matt Horner is a co-founder of Hey Jodie, where he leads the AI and engineering behind the product. That runs from the conversational AI that lets Jodie hold a natural phone call to the systems that put every captured job detail on your phone seconds after the caller hangs up. His focus is taking the kind of AI that normally sits inside big technology companies and making it genuinely useful for everyday businesses.
He has spent his career building software and technology companies. He is the founder of a SaaS group whose platforms handle bookings, scheduling, invoicing, and payments for businesses around the world, and earlier held senior technology roles, including leading technology and ecommerce for a B2B retailer. He started out as a Microsoft-certified engineer and has been shipping production software ever since.
A career spent building the tools businesses rely on every day is what drew him to Hey Jodie. He writes about AI, call handling, and the practical side of running a busy operation without losing the work that pays for it.
Guides by Matt Horner
How plumbers can handle after-hours and emergency calls without burning out
A frozen pipe at midnight will not wait until you open the shop. Here is a practical way to cover nights and weekends, win the urgent jobs, and still get some sleep.
How to get more plumbing jobs: a practical marketing playbook
A no-nonsense playbook for booking more plumbing work: get found on Google, stack up reviews, earn referrals, use lead sites wisely, mine repeat customers, and answer fast.
The true cost of missed calls for a plumbing business
Most plumbers never tally up the revenue that slips away every time the phone rings and goes unanswered. Here is the simple math, and how to fix it.